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Subaru Super Bowl Dog Walk

Subaru of America reported a "500% increase in planned social and viral engagement" last week. How did they achieve such high numbers? Combining social networking, quality vehicles like the Subaru Impreza, and some Super Bowl advertisements.

Subaru joined up with Animal Planet's "Puppy Bowl VII," inviting owners across the country to walk their dogs on game day. Supporters pledged on Subaru.com and the auto maker's Facebook page...

Mitsubishi Evo Lancer for 2012

2012 Mitsubishi Lancer

Dealers like Oregon Subaru Volvo Mitsubishi in Medford, OR are all about bringing the Evo Lancer (and the base Lancer for that matter) back to their store fronts. Looks like each will have a chance.

The current Mitsubishi Lancer Evolution X, a "rally car for the street," may be going away, or rebranding itself. Rumor suggests that Mitsubishi will "retire the legendary model for greener pastures after the Evo X's production run ends...

Europe Gets a New Subaru


Demand for compact, economical cars continues to grow in Europe. To meet this rising demand, Subaru will be releasing a small hatch wagon, the Trezia, this spring.

The Subaru Trezia originally launched in Japan this past December fitted with a 1.3-liter or 1.5-liter 4-cylinder gasoline engine paired with a Continuously Variable Transmission (CVT). In Europe, the Subaru Trezia...

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